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Dan Wood Archives - The World Freestyle Football Association

Tag: Dan Wood

  • Super Ball comes to London: the world’s greatest Freestyle Football event lands in the United Kingdom between August 25th and 29th, 2025

    Super Ball comes to London: the world’s greatest Freestyle Football event lands in the United Kingdom between August 25th and 29th, 2025

    This summer, the city of London will play host to the greatest, most prestigious event in the global Freestyle Football calendar: the Super Ball World Open 2025, which will take place from August 25th to 29th at SportsDock, University of East London!

    Bringing together over 400 of the world’s top Freestyle Football athletes from 50+ countries, Super Ball is way more than just a sports tournament: it’s a celebration of culture, creativity and community through one of the most expressive and inclusive sports on Earth.

    Global Energy. Pure Skill. Free Entry!

    The event will feature no less than seven competitions throughout the week, culminating in a show-stopping, free-to-attend Grand Final on Friday, August 29th from 3 to 6 pm BST. The very best athletes in the world will battle for the crown of champions in front of a passionate crowd. For fans around the globe, the whole event will be live-streamed for free on the official channels of the WFFA, offering front-row access to the action.

    Freestyle Football: A Movement, Not Just a Sport

    Freestyle Football is a lifestyle, a global movement and a gateway to opportunity with no expensive equipment or barriers to entry: All you need is a ball! From street corners to global stages, this art form has empowered thousands of young people to find confidence and connection with fellow athletes.

    Now in the English capital —a place that already eats, sleeps and breathes football—, people will be able to experience the beautiful game in a new way, with the world’s very best freestylers demonstrating what is truly possible with a ball. 

    Not only will Super Ball 2025 showcase elite-level talent, but it will also highlight the positive social impact of freestyle, from mental health and physical literacy to inclusion, neurodiversity and youth empowerment.

    An Open Invitation

    Super Ball offers a dynamic platform for brands, media, educators and local communities to get involved. Whether through sponsorship, workshops, digital activations or collaborative campaigns, there are multiple ways to be part of this vibrant and fast-growing global movement.

    “There is no greater feeling than having such a huge volume of our community coming together in one place”, said Lukáš ‘Lucaso’ Škoda, the Super Ball founder and current Head of Operations of the WFFA. “Super Ball is the highlight of the Freestyle Football calendar: I’m really excited to bring it outside of the Czech Republic for the first time in history.”

    “Bringing Super Ball to London this year not only provides a new experience for the athletes, but also presents a huge opportunity to communicate the beauty of this sport and lifestyle to new audiences, both in the UK and around the world”, said Dan Wood, the Head of Partnerships at the WFFA.


    About the Super Ball World Open

    The Super Ball World Open is the largest Freestyle Football open competition on the planet, a tournament that has become a major factor in establishing the thriving community around the sport on a global scale. Officially sanctioned by the WFFA, Super Ball offers no less than 7 different competitions both for men and women across the length of a week, as well as workshops, lectures and meetings around the sport.

    Super Ball in its current format of World Open was founded in 2012, but the history of events in the Czech Republic dates back to 2009, with the Freestyle Football Grand Prix of Prague created by Czech freestyler and current WFFA Board member Lukáš ‘Lucaso’ Škoda. After several different iterations, including changes of location between the cities of Prague and Liberec, the event became the world reference in the discipline that it is now.

    For more information about the 2025 edition of the competition, please check the corresponding Event Page on the website of the WFFA: Super Ball 2025


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • The WFFA partners with Predator Energy and Fury Energy to empower Street Football communities across Africa

    The WFFA partners with Predator Energy and Fury Energy to empower Street Football communities across Africa

    The World Freestyle Football Association, together with acclaimed energy drink brands Predator Energy and Fury Energy, both trademarks of Monster Energy Corporation, have announced their collaboration to elevate four National Freestyle Football Championships in Africa and support their local communities in taking their competitive scene to the next level.

    The four countries included in the partnership are Nigeria, Kenya and Uganda (together with Predator Energy), as well as Egypt (thanks to the support of Fury Energy). The agreement will allow these four tournaments to feature not just an electrifying Grand Final both for male and female freestylers, but also a touring roadshow in several locations across each of the countries to further excite and engage local football communities.

    A core component of the roadshow will be the education and mentoring of 100 community leaders (Football coaches, NGO workers and teachers) within each country who are working with 16-to-25 year-olds. The WFFA’s FsLife Development training course will equip all community leaders in attendance with the resources and ability to build self-esteem and entrepreneurship through football within their communities.

    The dates and locations for the National Freestyle Football Championships are as follows:

    • Nigeria: Lagos, 21st September 2024
    • Egypt: Cairo, 9th November 2024
    • Kenya: Nairobi, 29th November 2024
    • Uganda: Kampala, 6th December 2024

    Dan Wood, Head of Partnerships at the WFFA, said: “It has been a fantastic process to collaborate and map this partnership with the team at Predator & Fury. Their commitment to grassroots and the development communities across Africa is what really excites us at the WFFA and are proud to team up initially in these four dynamic countries”

    Valentine Ozigbo, WFFA Non-Executive Director and Chairman of the event promoter Feet’N’Tricks, added: “We are really thankful to Predator Energy in Nigeria for this great partnership; we are able to build a flagship example of how Freestyle Football can transform the lives of people across Africa and the world when key stakeholders come together. We are truly excited for what can be developed together in the future”

    Rob Adkins, Predator & Fury Energy Brand Director, said: “We couldn’t be more excited to be partnering with WFFA and to further strengthen our presence within football. Our ultimate mission is to build fans of our brands and to add value to local communities through football. The WFFA is already making an impact in that respect, so we’re keen to see how we can take this to the next level via our partnership.”

    For more information about the Nigerian, Kenyan, Ugandan and Egyptian National Championships, please visit the Event Calendar on the website of the WFFA and follow the official channels of the Association.


    About Predator Energy and Fury Energy

    Predator Energy & Fury Energy are Global energy drink trademarks of the Monster Energy Corporation. Sold in 30+ markets across EMEA, LATAM and APAC, Predator and Fury Energy exist to enable Hustlers to thrive and fuel their daily grind. Since their creation just a few years ago, Predator Energy and Fury Energy have become category leaders within multiple territories, offering fans a premium-tasting liquid at an affordable price point.

    Predator and Fury Energy have made football their main focus, with the ambition to excite, entertain and reward footfall fans across the Globe, from elite level to grassroots.

    Predator and Fury Energy give you the energy to rule… Rule Your Kingdom.


    About Feet’N’Tricks

    Established in 2017, Feet’N’Tricks has evolved from its humble origins to become a prominent figure in the promotion of Freestyle Football throughout Africa. Its mission is centred on elevating the standards of this dynamic sport across the continent.

    Driven by passion, Feet ‘N’ Tricks not only showcase the excitement of Freestyle Football but also strive to inspire, develop, and provide a platform for emerging talents. As a trailblazer in Freestyle Football, the organisation has successfully organised four Nigerian championships, four African championships, and was instrumental in hosting the inaugural World Championship in Africa. This underscores its pivotal role in offering talented Africans a global stage to exhibit their skills and enhance their marketability on an international scale.

    Feet ‘N’ Tricks’ recent events have drawn participants from over 30 countries, underscoring the widespread appeal and influence of the initiative. These events are integral to our commitment to advancing the sport, nurturing talent, and fostering a vibrant global community of freestylers. They not only showcase exceptional skills but also celebrate the rich cultural diversity found within the African continent.

    For more information about Feet ‘N’ Tricks, please visit their channels:


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • The WFFA opens the bidding process for the host destinations of the 2025 competitive circuit

    The WFFA opens the bidding process for the host destinations of the 2025 competitive circuit

    The World Freestyle Football Association has announced today the opening of the bidding process to select the cities that will host the major events of the official Freestyle Football competitive circuit during the 2025 season, including the five physical competitions of the Pulse Series and the jewel of the crown of the tour – the World Freestyle Football Championship.

    The Pulse Series of Continental Championships will not only crown the very best freestylers on each continent of the world, but also work as a qualifier for the official World Freestyle Football Championship. These events provide two days of action-packed fun for a live audience, as well as reaching a digital audience of over 200 million GenZ eyeballs worldwide. 

    Just as in 2024, all applicants will be required to follow a process that will allow the WFFA experts to evaluate their proposal, including not just the physical facilities the host destinations can offer to the participant athletes but also the values and adequacy of the candidacy.

    The selection procedure will feature four stages, during which the candidates will be asked to provide key information about their proposal. The process will include the reception of all expressions of interest by June 21st, the confirmation of shortlisted destinations announced on July 1st, site visits to all shortlisted options before September 27th, and the announcement of the selected host destinations at the World Freestyle Football Championship 2024.

    For more details about the tender process of the 2025 Freestyle Football global circuit, please visit the dedicated page on the WFFA website at www.thewffa.org/2025-tender

    Dan Wood, Head of Partnerships of the WFFA, said: “Off the back of the World Freestyle Football Championship 2023 in Nairobi, which was live-streamed on TikTok, we now have more GenZ eyeballs on the events than ever before. Over 300M people worldwide engage with the content from the events, which presents a huge opportunity for Destinations to showcase themselves. We want to encourage any destination worldwide to get creative and be a part of our future with unique venues and experiences for the athletes.”

    Lucaso Škoda, Head of Operations of the WFFA, added: “Freestyle Football events adapt to essentially any environment, and I would love to see more mid-sized towns and cities welcome the sport. We have worked with some fantastic Destinations in the past and really enjoy promoting where we travel with the athletes, so we’re really looking forward to doing the same with new, fantastic places!”.


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • The WFFA partners with Major Events International to bring Freestyle Football to new amazing destinations

    The WFFA partners with Major Events International to bring Freestyle Football to new amazing destinations

    The World Freestyle Football Association has announced today a new partnership with the prestigious British agency Major Events International (MEI), aimed at connecting the WFFA with cities and event organisers globally. Thanks to this agreement, the WFFA will be able to present the benefits of the events of its global competitive circuit to key stakeholders in the industry and bring Freestyle Football to the most amazing destinations in the world.

    The partnership’s inaugural engagement will feature a delegation of the WFFA travelling to Lausanne, Switzerland to take part in the upcoming Hosts and Federations Summit organised by MEI, which will be held between June 17th and 20th, 2024.

    Dan Wood, Co-Founder and Head of Partnerships at the WFFA, explained: “MEI are renowned globally for their ability to connect extraordinary destinations with the most exciting sports properties in the world. With the interest in Freestyle Football events growing at a tremendous rate in recent times, we believe the partnership with them offers us a magnificent opportunity to bring our sport to fantastic new cities and countries.”

    Dennis Mills, CEO at Major Events International, said: “We are excited to be working with the WFFA and bringing their events to a new network of potential hosts going forward. Their attendance at the Hosts and Federations Summit will afford them the opportunity to chat with our host city network face to face.”


    About Major Events International

    .
    Major Events International
    (MEI) specialises in helping sports rights holders, host cities, government agencies and suppliers succeed in the opportunities arising from bidding for, and hosting, major sporting events. 

    MEI provide a single point of contact for support helping rights holders to mitigate risk, minimise cost and increase revenues and fan engagement; delivered via proactive key account management and, where necessary consultancy.

    For more information about Major Events International, please contact enquiries@majoreventsint.com or visit their channels:


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • The WFFA teams up with World Football Summit to tackle themes of fan engagement, governance and future technology in Sports

    The WFFA teams up with World Football Summit to tackle themes of fan engagement, governance and future technology in Sports

    The World Freestyle Football Association has announced today a new partnership with World Football Summit, the most dynamic and reputable Football Business conference in the world, to bring their experience of innovation, impact and entertainment to wider audiences.

    The football industry is evolving rapidly and new generations are expecting different experiences both in the physical and digital worlds. Freestyle Football provides an accessible and highly engaging experience, currently receiving over 5 billion video views per year from a primarily GenZ audience

    Whether it’s a halftime performance in a stadium, playing games such as EA FC’s Volta, watching amazing tricks through social media platforms or actually picking up a ball and having a go in your own backyard, there is something for everyone with Freestyle and Street Football.

    The WFFA are currently in the process of launching the first decentralised governance model in sport to give Freestyle Football athletes an active and transparent voice on all matters, with professional football clubs and players collaborating with the community in a bid to engage and grow their audiences. All of these stories and more are what will be unveiled in greater detail together with World Football Summit.

    “Having attended WFS as a delegate for a number of years now, it is very exciting for us to now have the platform within the prestigious network they have created worldwide”, said Dan Wood, Co-Founder and Head of Partnerships at the WFFA. “We want to promote the values and opportunity that Freestyle Football brings to the industry, but also tell the stories of incredible athletes and their power to inspire and engage audiences.”

    “We have always been big fans of bringing new perspectives to the football industry and our partnership with the WFFA is a great way to do so”, said Jan Alessie, Cofounder and Director of World Football Summit. “This partnership will generate discussion around innovation, offer great entertainment for all attendees, and help the industry learn new ways to engage GenZ fans worldwide”.

    The partnership will kick off at the upcoming summit in Jeddah, Saudi Arabia on December 12-13, where WFFA representatives will be discussing the potential use case of blockchain technology in Sport. The Association will also facilitate the connection with local freestylers from the local community which will surely offer a unique show to the attending delegates. 


    About World Football Summit

    World Football Summit is the premier platform connecting the football industry worldwide. Through conferences, events, and digital platforms, WFS provides opportunities for stakeholders to network, discuss trends, and collaborate to shape the future of football.

    For more information about WFS, please visit www.worldfootballsummit.com.


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • Juventus Football Club confirmed as Media Partner for the World Freestyle Football Championship 2023

    Juventus Football Club confirmed as Media Partner for the World Freestyle Football Championship 2023

    The World Freestyle Football Association (WFFA) has announced today an exciting partnership with Italian football powerhouse Juventus and their Juventus Creator Lab which will see the most prestigious Freestyle Football event of the year, the World Freestyle Football Championship, broadcast live on the official TikTok channel of the club.

    The 2023 edition of the World Freestyle Football Championship will be hosted by the prestigious Kenyan agency Homeboyz Entertainment at the extraordinary Bomas of Kenya in Nairobi on November 25th. The event will be bringing together the top 32 freestylers on the planet for a unique display of skill and competitiveness.

    The World Finalists, coming from all continents, have qualified for the event through a series of six highly competitive regional qualifiers, the Pulse Series. Among the elite athletes who will face off in Nairobi are the two reigning Champions, Erlend Fagerli (Norway) and Caitlyn Schrepfer (USA), who took famous victories last year at the spectacular ancient Roman Amphitheatre of Pula, in Croatia.

    Juventus aims to continue its advocacy for freestyle football now supporting the ecosystem alongside the WFFA. After the first-ever freestyle challenge on TikTok in May 2023, won by the Brazilian Freestyle Football and Futsal player Adonias Fonseca, Juventus will now support again the freestyle movement, streaming on the same social media the official World Championship.

    “To have such a prestigious and iconic name in the Sports Industry wanting to collaborate in this way is very exciting for Freestyle Football”, said Dan Wood, Co-founder at the WFFA. “Juventus’ TikTok channel is one of the largest Football-themed channels worldwide; its extraordinary reach will allow fans all around the world to discover the amazing athletes at the World Freestyle Football Championship and to enjoy the event itself from a new and unique perspective.”

    “We are very excited to team up with the WFFA and the sport of Freestyle Football”, said Mike Armstrong, Juventus Chief Marketing and Communications Officer. “Juventus consistently strives for new innovative ways to connect with our fans globally, and this partnership allows us to take a more significant role within the freestyle football ecosystem celebrating and working alongside the best worldwide.”

    As an added bonus of the relationship, four of the World Finalists will have the opportunity to win an all-expenses-paid trip to Italy in January for a content creation experience in Turin. 


    About Juventus FC

    Founded in 1897, Juventus FC is one of the most popular and awarded football clubs in the world. All club’s records have been achieved under the ownership of the Agnelli family who have managed it for 100 years. 

    Juventus can also count on an undisputed global reach with 580 million fans worldwide including more than 101 million fans in Europe and with more than 155 million followers on various digital channels is the most-followed Italian brand. 

    Among the players that wore or that are currently wearing the iconic black and white striped jersey there are some of the greatest players of football history like the Italians Boniperti, Del Piero, Pirlo, Buffon, Chiellini, Chiesa and Locatelli and the international stars like Platini, Baggio, Zidane, Nedved, Ibrahimovic, Cristiano Ronaldo and Vlahovic. 

    The club’s mission is to be a sport entertainment company committed to achieving success on the pitch and to enriching people’s lives by providing them with community, connection and emotional experiences.


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • The WFFA welcomes a talent-studded panel in their new Advisory Board

    The WFFA welcomes a talent-studded panel in their new Advisory Board

    The World Freestyle Football Association has announced today the creation of a new tool of extraordinary value for the future of the sport: the WFFA Advisory Board, an external, independent organ committed to helping evolve the discipline holistically across all regions of the world.

    The newly created Advisory Board will include first-class experts in a variety of fields, from governance and sports development to marketing and communications, which will greatly help in growing the capacities of the current teams of the Association and shaping its short- and long-term strategy.

    The WFFA Advisory Board will consist of the following members:

    • Gabriel Behr Andrade: Paralympic Games Operations Senior Manager. Sport Management and Psychology expert working extensively on major sporting events worldwide
    • Patrick Casteau: Director of International Relations for OnLocation (Olympics and Paralympics). Co-Founder of the Football Business Academy
    • Daphne Chan: Consultant on Sports Media rights and Data and Research. Ex ESPN, International Paralympics Committee and SportCal
    • Sean Garnier: The first World Champion of Freestyle Football. A global social media icon (23+million followers) and visionary for the sport
    • Jürgen Griesbeck: Founder and CEO of Common Goal, the biggest Sport for Development movement worldwide
    • Nabil Hadi: Co-Founder and COO of Roster and Digital Nomad Labs. Web3 and Blockchain guru
    • Dr Hussa K. Al Khalifa: Long-standing member of the Bahrain Olympic Committee and Football Association. Social Responsibility Committee member of the AFC
    • Alex Lee: Serial Entrepreneur, Investor and Board Member of CalSouth. Working also in MMA and extensively across US Soccer
    • Carrie McNeill: Executive Director at CMC&CO. Sports Investment, strategy and merchandise specialist with extensive impact and knowledge of the Middle East markets
    • Datuk Stuart Ramalingam: Promoter of the first iteration of a world federation for Freestyle Football, F3, back in 2011. CEO of the Malaysia Football League
    • John P. Reynal: President and CEO at the Women’s Cup and creator of the Daytona Soccer Fest. International event organisation and management expert
    • Damjan Rudež: Director of the Sunset Sports Media Festival. Former NBA basketball player
    • Preeti Shetty: Board member of Brentford FC and CEO of Upshot. Social Impact expert
    • Fengze Yeh: Investor and Partnership Head for Park. Champion in Social Impact through sport and Web3 / Metaverse expert

    “The creation of the Advisory Board is a key step in preparing the WFFA for the future”, said Steve Elias, President of the WFFA. “Freestyle Football is already growing at an extraordinary pace, and adding such talented individuals to the orbit of the sport will surely help it accelerate even more. I’m really excited to see the results!”.

    “The members of the Advisory Board will doubtlessly bring huge value to the WFFA”, said Dan Wood, Head of Partnerships at the WFFA and main promoter of the Advisory Board. “Their vast knowledge will be extremely useful to build the capacities of the Association staff and multiply the possibilities of the whole organisation.”


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • Sopot, Poland selected to host the 2024 European Freestyle Football Pulse Event

    Sopot, Poland selected to host the 2024 European Freestyle Football Pulse Event

    The World Freestyle Football Association announced today that, after a hotly contested application process featuring up to 16 destinations presenting their ideas and wishes, the host city for the 2024 edition of the European Pulse Event has been selected: the championship will take place in the Polish seaside and spa city of Sopot!

    The Association chose Sopot after a comprehensive and unparalleled presentation that brought stakeholders from across the whole city together, including the Mayor’s Office, the Visit Sopot agency, and the City Sports Centre. The passion and impeccable logistics of the Polish city have convinced the WFFA officials about the suitability of the selection over other candidate destinations, which included the likes of Barcelona, Thessaloniki, Bled, Trieste, and Murcia.

    The event is proposed to take place between late May and early June 2024, with more details to be announced later in 2023. 

    The 2023 edition of the European Pulse Event, the first to happen in the continent after the new global competitive system was introduced by the WFFA earlier this year, took place last July 28th and 29th in Riga, Latvia, and was held in partnership with local street sports association Ghetto Games. Legendary freestylers Mélody Donchet (France) and Erlend Fagerli (Norway) were crowned as European champions, with eight more freestylers (four men and four women) also clinching the qualification for the World Finals that will take place in Nairobi, Kenya later this year.

    Dan Wood, Head of Partnerships at the WFFA, said, “We are so excited to bring Pulse to Sopot. The proposal and partnership mapped out by the city were truly impressive and the Key Leader team at the WFFA were unanimous in their decision. It’s also great for the extraordinary Polish Freestyle Football community to have an international competition of this level in their home country”.

    Magdalena Czarzyńska-Jachim, Deputy Mayor of City of Sopot, said, “We’re very proud and happy to become the host of the European Freestyle Football Pulse Event in 2024. Sopot will be the first Polish city which will get an opportunity to organise this international competition. We’ll do our best to prepare an outstanding venue with a seaview to attract both freestylers and guests!”.


    About Sopot

    Sopot is a beautiful spa resort in the north of Poland on the Baltic Sea. It is an extraordinary city of intellectual inspiration, festivals, sports events, sandy beaches, green areas and wonderful opportunities to relax. 

    Sopot is undoubtedly the most beautiful resort in Poland today. Already in the 19th century, patients who wanted to improve their health thanks to healing baths were coming to Sopot. 200 years later, the city proudly celebrates and continues its spa resort traditions. Beautiful sandy beaches, the longest wooden pier in Europe, the spectacular Forest Opera and the famous Monciak (Monte Cassino Street) still attract tourists and patients. 

    For more information about Sopot, please visit its channels:


    For more information about the activities of the WFFA, follow its official channels to get the latest updates!

  • The WFFA announces an innovative, community-owned global governance system for Freestyle Football

    The WFFA announces an innovative, community-owned global governance system for Freestyle Football

    The World Freestyle Football Association has announced today the implementation of an innovative governance solution to distribute power and upside with the people that matter in the sport – the Freestyle Football community

    For this purpose, the Association has partnered with German company OwnCo, whose solution enables organisations to share ownership using their own branded credit. These credits can be earned by the community and are backed with ownership in the organisation itself. Credits can be earned and redeemed into influence, status, ownership or revenue.

    In the case of the WFFA, these credits will be distributed to all stakeholders of the sport, from the most seasoned athletes to the freshest up-and-coming talents. The new governance system will be rolled out to the entire community, not just the Association leadership, with the goal of empowering everyone.

    With this revolutionary approach, the WFFA progresses toward its goal of becoming the most innovative and transparent sports federation in the world – and, most importantly, materialises its vision of making Freestyle Football the first community-governed sport in history.

    Dan Wood, Co-Founder and Head of Partnerships at the WFFA, said: “Without the athletes, there is no Freestyle Football. I firmly believe the same can be said about every sport, but we have the opportunity at this nascent phase of our Sport to write some new chapters on how Sport can govern and grow in partnership with the community. OwnCo shares our values entirely and we are so privileged to have their support in bringing this story to life.”

    Pekko ‘PeGe’ Piirto, Head of the Global Network at the WFFA, said: “For more than a decade, at the WFFA we have been working hard to build a strong community of individuals, across the globe, with a single goal: to help Freestyle Football grow and develop. With the implementation of the decentralised governance system, we take a huge leap forward in that direction, ensuring that everyone can be seen and heard. I think this is a major milestone in the development of our sport and can’t wait to see the results in the near future!”

    Špela Prijon, Co-founder at OwnCo, said: “At Ownco, we’re witnessing a new wave of companies that understand sharing value and power benefits not only the community but also the company. We’re excited to be working with the team at the WFFA, who are pioneering more equitable governance in sport. We believe that the WFFA is unlocking a future in which builders and contributors are not only seen as equal and valuable – but also given equal and valuable power.”


    Stay tuned to the official channels of the WFFA to follow the latest updates!

  • The WFFA opens the selection process for the  2024 World Championship host destination

    The WFFA opens the selection process for the 2024 World Championship host destination

    The World Freestyle Football Association has announced today the opening of the selection process to elect the city that will host the 2024 edition of the World Freestyle Football Championship Finals. Over the last 13 years, this exciting and energy-packed event has travelled to fascinating countries such as Brazil, Croatia, Japan, Italy, Spain, South Africa, England and the USA.

    For the 2024 edition, all applicants will be required to follow a process that will allow the WFFA experts to evaluate their proposal, including not just the physical facilities they can offer to the participant athletes but also the values and adequacy of the candidacy.

    The selection procedure will include four stages, during which the candidates will be asked to provide key information about their proposal. The process will happen as follows:

    1. Expression of interest: deadline May 12th, 2023
      1. Candidates will be required to email partnerships@thewffa.org with an introduction to their organisation and destination
      2. The WFFA will forward the candidate the Request For Proposal (RFP) presentation, which outlines all requirements needed to submit an application
      3. Candidates will be asked to prepare a presentation to excite and cater to the needs of the sport, the event and its participants
    1. Confirmation of shortlisted options: announced on May 22nd, 2023
      1. The WFFA will contact the applicants individually and confidentially; the best 5 candidates will be selected
      2. The WFFA Partnerships team will then set up a video call with the 5 selected destinations to learn more about their proposal and organise a site visit
    1. Site visits to all shortlisted options: happening before August 31st, 2023
      1. The WFFA Operations team will visit all shortlisted destinations to understand the logistics and the logic of each option
    1. Host destination selected: communicated privately on September 18th, 2023
      1. The WFFA Partnerships team will notify the winning candidate privately
      2. The WFFA and the winning candidate will align on all the required documentation and sign the necessary contracts to confirm the agreement
      3. The representatives of the winning destination will be invited to the 2023 World Finals, happening on November 25th in Kenya, where the public announcement will be made

    Once the process has been completed and the announcement has been made, the best male and female athletes in the sport of Freestyle Football will compete in the Pulse Series around the world from June to September 2024 for the chance to qualify for the World Championship Finals and be crowned the best in the world in the winning city.

    For more details about the 2024 World Freestyle Football Championship Finals tender process, please visit the dedicated page on the WFFA website at www.thewffa.org/2024tender

    Dan Wood, Head of Partnerships at the WFFA, explained: “Since its launch in 2008, the Freestyle Football World Championship has travelled to all corners of the globe and entertained hundreds of millions of fans. We want to encourage any destination worldwide to get creative and be a part of our future. The uniqueness of the venue options and the energy and support from the destination are what particularly interests and excites us.”


    Stay tuned to the official channels of the WFFA to follow the latest updates!

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